Cultural entrepreneurship

Giovanni Morassutti is also the artistic director and founder of Art Aia- Creatives/ In/ Residence which is a cultural center, an international art residency, located inside a farm in the Friulian countryside of Northern Italy. Art Aia pursues exclusively cultural and artistic activities, guided by the idea that art can help to overcome the limitations and barriers place to communication still today therefore it promotes artistic production and research focusing on the development of the creative process and facilitating cultural exchange across borders. Several international teaching artists like John Strasberg and Italo-Palestinian artist Mustafa Sabbagh have been hosted in the structure as well as artist collectives like Marsala 11, the Institut für Alles Mögliche of Berlin and members of The Arts Territory exchange in 2018 that have been supported in the development of their work with exhibitions and open studios. In 2015 Giovanni opened a space in Berlin, Germany , Art Aia – La Dolce Berlin , which is becoming one of the most exciting alternative location for contemporary art, culture, authentic Italian food sharing many crossovers with the Italian headquarters including a facilitation of cultural activities and an interest in cultural research and artistic experimentation. Several artists and artist collectives have been hosted in the Berlin affiliation space including Wyatt Mills (USA), Roger Thorp (UK) and Kaoru Shibuta (Japan)
Read the article on AIR.

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